Haro (Rioja, Spain) – December 10, 2020 – Family-owned Compañía Vinícola del Norte de España (CVNE) released today a new film to celebrate 100 years of Harvest at IMPERIAL in Rioja. Celebrated No. 1 in the Top 100 Wine Spectator in 2013 – a place never equalled since by another Spanish wine – IMPERIAL has always been synonymous with high quality, elegance and craftsmanship. Beside its unique taste and long aging potential, the spectacular Eiffel’s Cellar designed by the architecture practice of the legendary Alexandre-Gustave Eiffel also contributed to make IMPERIAL the iconic wine from Spain.
Since 1920, IMPERIAL always comes from a careful selection of perfectly ripe Tempranillo grapes, from some of CVNE’s best vineyards in the Rioja Alta, with some Graciano that adds more finesse and polish while a little Mazuelo brings depth and colour. “IMPERIAL is the wine which really represents the essence of our style, of Rioja, of who we are. We adore it. It’s close to us, we’ve got it in our blood” mentions Maria Urrutia in this film. “Sometimes, people say the best vintage is the year to come and I like that thought. I think that we should always have that in mind. But in our case, I think our future is in our past. We need to respect what was done before and try to emulate that.” Victor Urrutia adds.
The 2020 harvest (from September 10th to October 9th) celebrated 100 years of harvest at IMPERIAL. From the beginning, IMPERIAL is the absolute best quality of what can be produced on this exceptional terroir of Rioja. Regardless the quantity or the expense, the Urrutia family tries every year to make the very best of what they can do, with the philosophy of respecting what was done decades ago by their ancestors. In this movie, Maria and Victor Urrutia – 5th generation of the founding family – go back to the roots of IMPERIAL.
ABOUT Compañía Vinícola del Norte de España (CVNE)
The Compañía Vinícola del Norte de España (C.V.N.E.) is a family business established 141 years ago in Haro and today, five generations later, is still run by the same family. As well as being a leading brand in the Spanish market, CVNE sells its wines in more than 92 countries distributed over 4 continents (Europa, America, Asia and Oceania). The company permanently combines the wisdom of the enduring wine-making traditions with the introduction of the latest innovations, with the result that the wines produced by this winery are recognized yesterday, today and tomorrow as wines of high quality.